Saturday, September 18, 2010

Mistakes Create Distractions, and Distractions Create Mistakes, Especially in Relationships and Marriage

Sometimes what looks like the easiest thing to do for a relationship problem ends up creating more trouble than you can imagine. Let’s take a look at some options and what really makes sense…

I once got a note from my buddy Ken that I’m sure many of you will find amusing, especially if you noticed the same mistake he did:

Hi David

I found it interesting reading the header on this email. I have read in the past that one of your pet peeves are emails that you get with improper punctuation and sentence structure. It is a pet peeve of mine also. So when I read the header of this email I had to chuckle.

I’m in a mood to bust chops of anyone who deserves it today, so I figured I’d start with you. No hard feelings, it’s all in fun my friend.

By the way, my wife is moving back in at the end of September.


(I did this several years ago. For those of you who weren’t around or didn’t notice, the title read “What Is Does Your Partner REALLY Keep You Around?” but was supposed to read “Why Does Your Partner Really Keep You Around?” Let’s look at what happened, because there’s a lesson in it…)

My reply:

Hi Ken!

What can I say? BUSTED!!! LOL! I started using one title (What Is Your Partner’s Real Motive for Keeping You Around) and decided to change it to “Why Does Your Partner REALLY Keep You Around,” and got interrupted by a phone call. Not an excuse by any means, but rather an example of what happens when you’re distracted. Can you imagine the mistakes that we make and never find out about while we’re having relationship troubles? Yikes! In fact, I think we just scored the topic for tomorrow’s newsletter! Thanks for the inspiration!

Congratulations on your progress! Keep me posted!

I didn’t mention to him that the verb “are” doesn’t agree with his subject, “one,” because I was distracted by the lesson I was formulating for you folks! Indeed, I just noticed it. Distractions, distractions. What’s a guy to do except have a good laugh. ;-)

So think with me here for a minute; have you thought about the distractions relationship problems can bring, and the problems those distractions create?

What happens when you have trouble? It can make you bored, depressed, nervous, fearful, frustrated, maybe feeling dejected, rejected, disconnected, etc. All of these feelings require huge amounts of mental and emotional energy, especially for a man, since we are wired for problem-solving, right?

What’s the most popular quick fix? An affair, right? But does it fix anything? Maybe it temporarily relieves some of the negative feelings you have about your wife, or yourself, but they simply get replaced with other distractions, don’t they?

During a new affair, you feel relieved, thrilled, excited, etc., which makes you daydream about meeting up with your lover, and juggling your schedule and telling all the lies to cover everything has you are pulled in too many directions at once, causing things to fall through the cracks. And it doesn’t end there, does it?

If the affair ages, you hit that 2-3 month mark where a woman starts wanting to know if the relationship is going somewhere, you know, wanting to have “the relationship talk,” and now the resentment starts setting in. You resent your partner for leaving you hanging, and resent your lover for the pressure to commit when you’re not ready for more complications, and all that resentment mixes with new fears that start to pop up, like will the lover get impatient and expose the affair, or blackmail you in revenge for not committing to her if you break it off. Right?

What is all this commotion and distraction costing you? How many blunders have you made while you weren’t at the top of your game because you were distracted by a fight you had before you left the house, wondering if it was going to continue when you got back home, or if there was even anybody there waiting to continue it? I’ve known a lot more guys than I care to count who have lost jobs, trashed careers, made trading errors that bankrupted them, and even a few who ended up being sued into bankruptcy or in jail over their choices while distracted by a fight or an affair. We’ve all seen a suicide or murder in the newspapers over this same thing as well, right?

So how well do you think those affairs really worked for them in the end?

Guys, I’m going to ask a huge favor of those of you who have had affairs. I want each of you to go to Hotmail, Yahoo, G-mail, or any other place you can think of and create an anonymous e-mail account with bogus information that can’t be traced to you, and send me anything you care to write about your affairs without so much as initials or a nickname so that we can save those who have never been through one the hassle and risk without reward. E-mail your response to and then delete the account and clear your browser history, Internet cache, etc., so nothing can be traced back to you. I want to show the men (and women) who haven’t yet made the mistake of an affair what can go wrong and what they can expect when they get into one. Your experience could save more than one person the pain of repeating your mistake, and they will appreciate it.

So what SHOULD you do when things start downhill, or even reach the bottom of the hill?

The first thing to do is see if the relationship is fixable. There are problems like incompatible values and life goals that are not fixable, and others like poor communication and lost attraction that can be easily fixed. Believe it or not, the biggest bonehead that will ever be on this mailing list will be able to make this determination accurately within an hour or less, depending on how fast he reads and how long it takes him to think something over. It’s crystal clear when you know what to look for and want an honest answer enough to put your emotions aside and look at the truth for a minute, and we’ll get to that in a minute.

Based on that evaluation, you either get out of the relationship or fix it. Getting out can be achieved as friends just as easily as mortal combatants, and probably easier, for most people, but less frequently because most people don’t stop to realize that those really big problems like compatibility issues are not value judgments, but just simple reality, the result of not asking the right questions when you first got together in most cases, and getting out to have a chance at a happy life is a favor to both of you, not an insult as it is usually taken, like tossing out yesterday’s trash. But you have to know how to talk about it, and we’ll get to that in a minute as well.

If you have the foundation for a good relationship in terms of compatibility, shared values, etc., and have just fallen in a rut or have never communicated well enough to know how to excite each other, have fun together, speak to and listen to each other in a way where there are seldom if ever any kind of understandings, YOU GRAB THE BULL BY THE HORNS AND FIX THE RELATIONSHIP! And guys, it’s not just easy to do once you know how things work, it’s also a lot of fun!

What? Have fun fixing marital problems? Yes, it is!

It’s great fun to learn be able to understand a woman. It’s incredible fun to see the things that you’ve seen a million times before and know what they really mean this time. It’s fun to know that you’re probably the only guy you know who knows everything you know! It’s fun to be able to flip her attraction triggers on and off like a light switch, dialing the attraction up, then easing back a bit to tease her and let her savor the anticipation before ramping it up higher.

And you know it has to be fun to watch her getting more and more excited and anxious until she can’t wait any longer and pounces on YOU! I can tell you from personal experience and that of many of my readers that there is a lot of fun to be had in life, and that certainly ranks in the top few! It’s also fun to read what the women on our forum,, write that confirms all this great stuff I keep telling you, since they usually let their own reactions slip into the stream and you get to see just how big a deal some of these seemingly little things are!

So yes, there is a clear path to follow: Evaluate, and then either acknowledge your mistakes and move beyond them to try again in a different relationship or acknowledge your mistakes and remedy them within your existing relationship. In the end, it’s really that simple over 99% of the time.

Results require action, action requires a plan, and a good plan that brings successful action requires solid information. If you’re ready to be a man and get things in your life back on track, go to and download your copy of "THE Man’s Guide to Great Relationships and Marriage" and get started. Life is short, and it’s getting shorter by the second, so make what you have left of it count.

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Friday, September 17, 2010

Sex for Pity's Sake, a Great Way to Quickly Destroy a Relationship and Marriage

Do women find tactics like guilt and pity attractive? Not just no, but hell no! Tune in, and see just how needy, pathetic, and downright disgusting this comes across…

Prepare yourself for one of the most disgusting tales of male wussitude I’ve ever heard. Friends, meet Darlene:

Dear David,

I thought I had experienced every form of male wussiness there is until last night, when my husband reached a new, utterly disgusting low. I’ve been trying to get him to read your book for over a month now, and he gets mad and refuses every time I bring it up, but he has no clue!

My mother-in-law has been in the hospital in critical condition for a few days, and he’s been either stumbling around the house like a zombie or yelling and screaming and throwing things at me and the kids ever since she went in. Last night, after several days of walking on eggshells and wondering if in the next moment he was going to kill himself or me and the kids, he crawls into bed with me (we haven’t shared a bed in over a year), grabs me, and informs me that any good wife would show him sympathy and caring by having sex with him. I nearly puked.

There is nothing in this world that a man can do that is any more disgusting in a woman’s eyes, especially mine, than to beg for sex, and to do so by trying to invoke pity and guilt for what’s going on in his life, especially something like his mother being in the hospital (how many sexy thoughts can that possibly cause???), is literally sickening. I jumped out of bed, and told him that if he were a real man, he wouldn’t be trying to make me feel sorry for him, he’d be making me so excited that I had to have him.

Men, wake up. We will seduce you to make you feel better if we see you feeling bad and are already feeling attraction, and we may even do so in the rare instance that we find ourselves feeling sorry for you, such as if we find out you’re a virgin at thirty years old, but there is nothing that you can deliberately do to make us feel sorry for you or guilty about not wanting you that will excite us and make us feel the attraction that makes us want sex with you. It’s just that simple. Be a man, or be somewhere else.

David, I loved your book, and if I don’t get this man to read it soon, I’m outta here. Cross your fingers.


Well guys, what can I say? Darlene has pretty well nailed the whole issue down in a few short paragraphs. Women don’t find any kind of coercion, be it bullying on the strong side or guilt-tripping and pity-mongering on the wussy side, attractive; indeed, they find it literally repulsive. All of the above are strong signs of weakness (yes, bullying, while dominant and abusive, is a sign of weakness, not strength), and chicks don’t dig that – really!

(Indeed, in the months since this letter was written, Darlene has in fact left this pathetic loser and moved on to a really great guy. DO NOT EVER THINK that a woman won’t or can’t leave a bad relationship. Even if they seem to think they can’t, or if you threaten their life, there comes a point where they feel that either they have to leave or somebody has to die, and they will act on those feelings, so take this seriously!)

As the old saying goes, “Chicks dig real men,” alpha males who know what they want, and walk through the world earning it, knowing that they deserve it, and holding their head high as they do so, eyes fixed on either their next achievement or their partner’s sexy self. Good things come their way because they’re worthy of good things, not because they can coerce or con people into providing them.

Gentlemen, we’ve been trying for centuries to figure out what makes women tick, and except for a few of us, we’ve failed miserably. That’s it, that’s reality, accept it, and get over it. Fortunately, they’ve now begun telling us not only what makes them tick, but what they want, from life, and from us, and much of it is in “THE Man’s Guide to Great Relationships and Marriage.” No book will ever contain everything there is to know about each woman alive, but this one does contain everything that a large group of them has said that we need to know about them, and it’s in “guy language,” not “girly-speak,” so you can understand it.

No signals, no hints, just facts, laid out for any man to own and use to become the real man that his partner has dreamed of all her life, discovered by interviewing a hundreds of women and couples and tested by turning them loose with the results. And we’re still discussing, discovering, testing and confirming new information, situations, ideas, problems, and a lot more on our forum,, and you’re welcome to join us at any time.

Download your copy at today, unless of course you like living that “frustrated celibate dude living with the grouchy frumpy wife” thing. It’s your choice; choose well, and choose now!

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Thursday, September 16, 2010

An Eye-Opening Confession About Bad Relationships and Marriage from the Comfortably Unhappy

One of your fellow readers offers a compelling confession of her 15 years of being comfortably unhappy – nearly half her lifetime! Look to see if you see any part of yourself in her confession…

A very dear friend in London wrote to me confessing having spent nearly half her life in this condition before she finally broke free of her husband, a philandering, abusive, substance-abusing codependent wussy parasite thirty-something-going-on-thirteen who thought her purpose in life was to provide for him and his was to take advantage of it. Meet Heather:

David....sorry but I read your lesson about “Comfortably Unhappy” and do you realise that was me for a long time before I contacted you, comfortably unhappy? You could use me as a perfect example of how not to do what I did and waste years of your life.

I was evaluating how long I was truly unhappy and you know what I came up with..............I was with [him] for 15 7 years I had an affair with an older man (gosh how I wish I'd run away then, but things wouldn't have led me to the other things I have today, like my career, if I'd done that, so it’s ok really!!) and I'd been miserable for a good year before that so and the friendship with the guy had been growing through that time where we were meeting each other in a plutonic way before we got it on so to speak and that means I was comfortably unhappy for 8 years David......why I stuck it for so long I do not know and all that happened is things got worse and worse even after I stayed after the affair as his possessive controlling behaviour escalated so how do we explain why people dont 'wake up' to what's going on for so long.............

I mean I didn't properly think about leaving when I was caught in the affair at that time it was easier to stay in the comfy situation than change everything, and I felt awful for the hurt I'd caused [my ex] despite the fact I knew the reason I had done it was because I was being taken for granted and treated like a maid even back then. Is that weird or what?!!

I think after embracing the change I had this time I'd be the first one to say if you’re not happy, run! Do whatever it takes! Just don’t waste life.

Life is a precious gift that is far too short already and the only thing I have grieved for through all of this isn't my failed marriage or my lost childhood love/sweetheart. It’s my wasted years of my life that I cannot ever get back, years literally spent being comfortable but unsatisfied and unhappy in every way.

Do you think if people realised how much you actually kick yourself afterwards they would wake up and sort out their own situations now, rather than waiting and waiting and watching the years of their life ticking away until they can't take it anymore?!!!!

Just my thoughts on the newsletter and if you want to use any of them feel free.......


Guys, it’s no different for us. We get in a rut, we spend years seeking a woman’s approval, or looking to her for our self-esteem when we should be looking to ourselves and she has none of her own, let alone any to give us. We mistakenly think that things get stale and boring because that’s the way they are supposed to be, and that’s the price we pay for sex, and then the sex stops, too, but we look at the calendar and think that we’re better off putting up with it and having an occasional affair than to give up half or more of everything we’ve earned and a big chunk of our future earnings to get out of it and have a life. What a load of crap that turns out to be!

For starters, unless you are with some kind of parasite or predator, or someone with whom you are grossly mismatched and never should have married, life doesn’t have to be like that at all. The truth is that she probably got bored at the same time you did, or even before, if she’s like most women, and would love for things to be fun and exciting again. Women are nesting creatures, right?

They don’t like crises that cause major changes in their life (like divorce!) any more than we do, even though you will see them craving the adrenaline it causes to combat their eternally-tormenting boredom. It is foolish, not to mention catastrophic, to let a little drama convince you that the average woman would destroy her household and her marriage just to get a little adrenaline rush. According to the best information I’ve been able to find, only one in two thousand is that insanely damaged. And there are several very intelligent women on our forum,, that will verify this and anything else for you, if you’ll do nothing more than just drop by and ask them.

And no, it’s not easier to have an affair than to fix things with your wife if you have the foundation of a good marriage. That’s a myth that I’d like to strangle somebody for propagating, not because I think everybody should be married, but because it’s simply not true and has ruined so many marriages that could have been fixed. What does it take?

It doesn’t take much at all! It takes knowing whether you have the foundation for a good relationship, which is a matter of answering a few questions that I have for you. It takes knowing how you and your wife differ as man and woman, and using those differences to enhance your relationship instead of allowing them to remain points of contention, competition, and frustration.

It takes learning three simple rules that govern all communication with a woman, and using them to hear things she’s been telling you for years that you never knew you were being told. It takes shedding the “nice guy” programming that you’re drowning in, and getting back to being the “real guy” that your Y-chromosome has set you up to be, strong, competent, fun, and feeling good about yourself.

It’s the easiest process a man can go through, because it’s a return from your current unnatural self to your natural self, and a process that gives you the answer to questions you’ve spent a lifetime thinking you’d never see answered, like “What do women really want?” and “What makes women tick?” not to mention “Why did she just get mad at me for answering her question???”

So what do you say? Are you comfortably unhappy? Are you ready to learn things you never thought possible to know and enjoy your life – and your wife – like you never thought possible? Start the new year right! Go now, right now, before you do another thing, to and download your copy of "THE Man’s Guide to Great Relationships and Marriage," and see just how easy enjoying a great life can be!

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Wednesday, September 15, 2010

Are You Happy, or Comfortably Unhappy In Your Relationship or Marriage? Your Life Could Depend on Knowing the Difference...

Settling for less and tolerating adversity because it’s easier than fixing it leads to the pathetic condition of being “comfortably unhappy.” It kills self-esteem, motivation, and hence, attraction. That in turn kills relationships and marriages. Don’t let this happen to you! Would you recognize it if you saw it? Let’s find out!

Today’s edition is something I touch on from time to time because it goes almost entirely unnoticed but wastes more lives than the words, “Let’s wait and see,” the deplorable condition of being “comfortably unhappy.” Yes, it sounds like an oxymoron, but as you may have seen around you, even in yourself, it is entirely too easy to get comfortable with being unhappy.

People generally dislike major changes in their life, often even positive ones (that’s a topic for another newsletter, but before you think I’ve lost my mind, stop and consider all the people you’ve ever known who responded to things going well for them by finding some way of sabotaging themselves, such as showing up late for work when they’re in line for a promotion, etc.), and will often choose tolerating things that make them unhappy rather than endure the stress of change, especially if it requires a little effort on their part, even though it’s for the better.

Once this choice is made, its effects are insidious, far-reaching, and destructive. It sets a precedent of settling for less than one deserves, which is to live as happy a life as they can earn through good choices and effort. Then it becomes easier and easier to choose to tolerate more and more, because the choices are now becoming more radically different, between a little more nuisance, aggravation, or pain and a radical improvement if they get tired of settling and decide to make a major effort and fix what’s wrong in their life.

They get comfortable with feeling worse and worse, until being depressed, frustrated, and just plain pissed off all the time is not only the status quo, it’s the EXPECTED NORM. Feeling good is at this point abnormal, and therefore, as strange as it seems, subconsciously UNDESIRABLE! (What’s REALLY undesirable for most people is putting out the effort to change, but for the comfortably unhappy, they may not even be able to tell the difference.)

It can creep up on you over weeks, months, or even years, and will start with a single choice to settle for less: a home or neighborhood that you settle for because that’s all that’s available at the moment, a job you don’t like but is easier to keep than finding a better one, a relationship that drags you down but is easier than breaking up, dividing up the stuff in the house, and looking for better company to keep, etc. Keep your eyes, ears, and mind open, and periodically evaluate what you’re doing and those with whom you’re doing it.

When things could be better, do yourself a favor and MAKE THEM BETTER! Upgrade the job with either a promotion, transfer, or a change of employer. Upgrade the relationship by either improving it or getting out of it, thereby freeing yourself of the restraints and conflict that make you unhappy and creating the freedom of navigation required to find and engage that which makes you happy.

And most important of all, in any situation or relationship, if improvement is impossible because the other party (or parties) won’t be involved in positive change that you’re willing to work for, cut bait and find a better pond to fish in, because you’re fishing in poisoned waters, and it will be the death of you.

Great relationships are uncommon, as are great marriages, but they are far from impossible, or even difficult to find and manage if you know yourself, know your desires, and have the guts to hold out for what you want instead of settling for something you hope you might mold into what you can tolerate. That kind of behavior is precisely the reason why great relationships and marriages are so uncommon. People get insecure and attach themselves to the first person who gives them a smile, approval, acceptance, or most commonly, sex, without checking to see if the rest of the package is something they can live with, let alone enjoy. That’s a recipe for disaster.

You MUST have compatibility and attraction for the relationship to last. If you have the compatibility, the attraction can be created or recreated, but if you don’t have the compatibility, your only choice is to get out and find it. Otherwise, you will consign yourself to a competitive relationship with an adversary instead of a cooperative relationship with someone you truly love and who truly loves you, and the best case scenario there is comfortably unhappy, while the worst one is catastrophic destruction of life as you know it, and in some cases, quite literally your life; substance abuse, suicide, and murder are what some people opt for or have inflicted upon them instead of divorce. Know what you have, what you need, and how to tell if they are the same or different.

If you want a great system for evaluating your relationship, and solid, tested advice for improving it (through better communication and creating attraction, getting her tuned in and turned on to all that is great about YOU) if you find it desirable, as well as solid advice and great contacts for getting the mess cleaned up and getting back into the dating game if this relationship is too far gone to save or never should have started in the first place, it’s in my e-book, “THE Man’s Guide to Great Relationships and Marriage” at Download your copy today, because life is too short to spend it unhappy, even comfortably unhappy.

And while you’re at it, swing by our forum at We’re all talking about the very kind of thing you read in this article. And aside from being informative, it’s becoming quite entertaining. Get a load of what a couple of the women said about attraction and men’s perception of women:

sg722: Hey David,
Can we clone you and give one to every woman? I think if half of the men out there had your insight, the world would be a much better place.

Steph: Dear sg722,
Isn't that the truth!!! But, I have to say, when my husband acts in the David manner, woooooo weeeee... Good times...

These posts can be seen right now at if you still have doubts. So you see, I’m not pulling your leg about my book or the fun and helpfulness of our forum and its community. Avail yourself of both immediately, lest you end up being another “comfortably unhappy” statistic.

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Tuesday, September 14, 2010

A Word (or Two) From a Woman to Men About Great Relationships and Marriage

Here’s some feedback from one of my most highly valued female readers, one who lives, learns and tells it like it is in a brutally direct manner that few women are capable of. She has some lessons of her own to teach, for those who will listen; lend her an ear, and see what I mean…

Well guys and gals, I’m up to my ears in business evolution projects, and today I’m going to let someone else do most of the talking, which is cool in this case, because she says a lot with few words.

Deb lives on literally on the other side of the world from me, in Australia, yet she sees the same problems, same solutions, same opportunities and same stupidity every day. Listen to what she says as I share a couple of her brief e-mails with you:

Hi David.....

Wow yes long time no talk...

I have been too busy with my coursework to do too much chatting. I have been reading most of your newsletters and have made it through your book ... just.

Interesting and pertinent as usual...your comments...especially having a girlfriend who is swinging in her relationship at the moment...but she said to me the other day…Deb I'm bored...and I just laughed to myself and said, “Watch this space!!!”

I read your book and see so many things ringing true. From the creating attraction and being the strong MAN, to learning to communicate and to being playful and taking time to learn about your partner and what makes them tick and what they like.

A comment [from a newsletter] really jumped out at me regarding a man "knowing" his woman. I thought if more men took the time ...and it doesn't take a lot... to really have a wee think about what their partner likes and actually put into practice some of those would make a huge difference.!!

Women are soooo much better at seeing something that their partner likes and doing it for them, doing it with them, or surprising them with it.

I went out with a man who even though I told him what I liked physically when getting intimate...still loved me the way he wanted...I just shut up in the end...and ended it for many other reasons as well but....HELLO?? could have been great...but it wasn't.

My ex-husband knew what my ultimate date was....and no it wasn't expensive...a moonlit picnic on the beach ...and we lived right close to one....and I waited our whole marriage...but he CHOSE to ignore that and never did it. A simple thing can mean a lot to a person...and when someone takes the time to do those little things which mean a lot...a LOT of love and attraction is created.

THOUGHTFUL is still number 1 on my list of what to look for in a man....if they are thoughtful they can see beyond themselves and what they need and want and hopefully will put that into action.

Anyway keep up the good work...
It is finally starting to warm up a bit over here and it feels like spring.
Now off to class

My response:

Hi Deb!

It is so good to hear from you! You sound as if you’re really getting things together, resolving the past, and gathering lessons to take forward with you. I’d even bet that you have established a new rule that any man who wants to be a serious candidate for your life partner is going to have to take you on a moonlight picnic on the beach within a short while of learning that little tidbit or he’ll be ruthlessly kicked to the curb for being a bonehead. If you haven’t established that rule I STRONGLY suggest you do so, because a man who can’t be told what a woman’s ultimate date is and not take her on it is at best grossly mismatched with her (doesn’t like picnics, the beach, moonlight, romantic seclusion, etc.), and at worst an insensitive bastard who is looking to dominate and/or drain a life instead of share one. I’m pretty sure you could call that “the acid test” for your number one requirement of “thoughtful,” don’t you think? ;-)

I would LOVE to post this letter for the other readers, sterilized of any personally identifiable information, of course. I can preach to these guys day in and day out with the very words given to me by the group of women who taught me everything I’ve learned, but only letters from women always seem to wake up the ones who refuse to realize that getting along with a woman really is that simple and that easy, and you’re letter is a perfect testament to that fact.

Things must be warming up there and on the verge of springtime; spring in a place so unspoiled as where you live must be breathtaking. I hope this one brings you not just a change of temperature, but a complete rebirth into a new life of independence and happiness. By the way, have you noticed that independence isn’t the state of being alone, but the state of being “prepared to” and “comfortable with” being alone? So many people miss that lesson throughout their life, but I doubt it will be lost on you… ;-)


Her response, which not surprisingly, contains yet more valuable insight for those with eyes to see it:

Hi David

Hey feel free to post the letter...if others can learn from my mistakes or life’s lessons so be it...I wish I had read material like yours YEARS AGO!! and definitely recommend that people pre-empt lots of pain and heartache and read your material BEFORE they need it and work on creating a WOW relationship which others wish they had.

I still read your newsletters because I learn from them. You have that no-nonsense, sensible advice, and know when someone just needs a good wake up call!!

I know I am so much wiser now and know what I am looking for in my next relationship...and more importantly what I will not put up with...(Yes the date test will be a good test)..but I have also learned how to communicate when I am upset so as to solve issues and not drive a man away from sorting something out...

So here's to happiness while single and great friends and here's to the next relationship whenever that may be. But as you say definitely enjoy the ride...celebrate who you are, develop your passions and look for someone who won’t stomp on them when you get involved with them. Thanks for your encouragement.

Talk to you soon

Okay, Gents, what did you learn here?

How about that if you don’t have compatibility, you don’t have a relationship that will last? Relationships between incompatible people are competitive instead of cooperative, and it creates an adversarial relationship. Did you ever really try to trust or love an adversary? “Love thine enemy as thyself” is an unmitigated crock of crap, no matter who said it. That’s why nobody can do it. You cannot value that which is in conflict your life and detracts from it.

How about that women are so aggressive in trying to find and manage a good relationship that they will buy a book written for men to learn about what kind of man to look for? Relationships are serious business to women, since part of how they evaluate their life is through their relationships and how they manage them, and if you don’t take yours seriously, you WILL be replaced by someone who does, and punished for it in the process.

How about that no matter how good or how bad things are, they can be better if you’ll only work on them? Or more importantly, that if you work on them before they get bad, you won’t have to work as much or as hard and things won’t ever get bad? “WOW relationship,” anybody?

How about that yet another woman is offering unsolicited testimony to confirm what all the men and women involved in the development of "THE Man’s Guide to Great Relationships and Marriage" proved to be as certain as the passage of time? Women want a real man with whom they can communicate and have fun, which is a tall order when you don’t have a clue what to do, but as natural as procreation when you learn the few secrets about getting along with women that shouldn’t be secrets!

Or how about the one that continues to knock my socks off after nearly five decades of watching women wallow in drama and refuse to deal with problems: that women can talk about and resolve problems with you, and WANT TO DO SO ONCE THEY AND YOU LEARN HOW! Can you imagine a life with minimal or even NO DRAMA? Yes sir! It can be done! I can even point you to women with whom you can do it, or if you’re married, who can at least prove to you it can be done, on our forum,

There’s more, but it’s fairly obvious, so I’m going to let you dig it out so that this dispatch doesn’t get any longer. If you’re ready to step up and take Deb’s advice and start making things better now instead of waiting for them to get worse, download your copy of "THE Man’s Guide to Great Relationships and Marriage" at and get started. Every day you wait is another several days you’ll have to make up for later, and one that could have been spent a lot better.

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Monday, September 13, 2010

Women Test Men Constantly in Our Relationships and Marriage, So Why Not Test THEM?

Women test us constantly, so why don’t we test them? Not in retaliation, but to help determine if they are testing us and what they might be trying to communicate. Here are a few tips…

I was listening to an old set of self-improvement tapes, Roger Dawson’s “The Secrets of Power Negotiating,” (a classic if you’ve not heard of it, available at Nightengale Conant) and in a section on negotiating tactics, he was talking about overcoming objections and said the main tactic to overcoming objectives is to “always test for validity.” Here’s an example:

You’re negotiating a car deal, and the seller says he can’t possibly go a penny under $25,000 for the vehicle. You ask, “What if I could bring you cash instead of a cashier’s check?” If he says it won’t make any difference, he’s rigid on the price for some reason, and you need to dig deeper to find out what his issue is to see if there is any way to address it, but if he says, “Well, then I could possibly come down a little,” $25,000 is not a firm price and he does have some negotiating range.

The same tactic can be used when women test us, or when we suspect they might be testing, to either neutralize the test or establish that we are dealing with a legitimate issue and need to give it due attention. Let’s say your wife is saying she wants new furniture, and you don’t know if it’s a test, a whim, or a legitimate need. You can test the legitimacy of the issue by finding out how much she’s willing to do to have it: “Well, I [like this furniture/don’t care either way/might be interested in replacing this, too] IF our budget will allow it. If the budget won’t handle the extra expense, do you want this bad enough to do something extra to make up the difference?”

Now you’ve got her. If she says, “Well no, I guess not,” it wasn’t that important. “Well I thought you might be nice and get a part time job/sell your hot rod/get a loan to do this for me,” definitely means it’s a test, and we’ll deal with that in a minute. “Yes, I would, because I really want this stuff out of here,” means it’s definitely important, and you should then consider saying, “Well, then I’ll see what I can do as well, but if I’m going to help buy it, I reserve the right to help pick it out, at least to the extent of declining on anything that isn’t comfortable for me to sit in. Agreed?”

It’s not required, but it’s a good idea to remain involved so you don’t end up with a houseful of furniture that you hate, and doing things like that together is part of what long-term committed relationships are about, isn’t it? Besides, women love it when you take the lead and make decisions – as long as you provide that needed and expected input channel for them– it’s ATTRACTIVE!

Now, what if you find out it’s a test? The test looks on the surface like it’s to see what she can get away with, but what it usually is really about is to see if you can say “no,” a check to see if you can define and exercise personal authority. And be advised, if you see a lot of this kind of test, and you see a negative reaction when you reject the idea because she’s not willing to help pay for it, you need to be researching “toxic wife” on Google, Bing, or your search engine of choice.

This is a good time to switch back and forth between the responsible budget administrator and “the naughty negotiator.” Starting with something like, (straight face) “Well, I might consider being nice and helping with it, but if you want it that bad, you’re going to have to help, and you’re going to have to give me a pretty good reason to help, (sudden switch to naughty grin) so whatcha gonna do to make it worth my while?”

Banter back and forth and make it plain that you’re not just going to roll over and give it up, even if she has recently done something nice, but make it fun for her to be told “no.” Bring sexual innuendo into it, like, “I don’t know, we’ve had a lot of fun on this couch, I hate to see it go,” or “We’ve not finished breaking this couch down…er…I mean in…It would be a shame to get rid of it before we’d got all the nookie….er….I mean useful life out of it…”

Do NOT get into anything that sounds like you’re willing to trade furniture for sex, because it can be taken as a very degrading remark that hints at prostitution. Whatever you do, DO NOT make it sound like you’re a sugar daddy and she’s a prostitute. Fun, not condescending. Challenge, not control. I’m appalled to even have to say that, but I did get an email about it once in the past, so for the sake of the very few who won’t realize it, I’m stating what’s obvious to most of us.

Use your imagination, but make sure you keep rocking back and forth between serious and naughty to keep her off balance, and keep dropping bits of sexual innuendo. You’re likely to end up having sex on the furniture before the discussion is over, just because the playful, naughty attitude and sexual tension may get to her that much, and then you can say, “See, we need to keep this couch!” and wink at her. And if you think for one second I’m kidding, or simply just plain full of crap, ask the women on our forum,, and you’ll see what I mean. Only the bad ones want to be spoiled, and even they get bored and move on.

Do NOT, under any circumstances, fear going into this process. Remember that a woman’s first criteria in evaluating you and any other man is “If you can’t stand up TO me, you can’t stand up FOR me.” This is how you earn her respect, her trust, her attraction, and to a significant degree, her love. It’s also how you flush out a predator or parasite who is stealing your life from you. It’s a no-lose situation for you, so get on it.

It’s easy to test for validity once you get used to the game and get skilled at playing. To see the rules in vivid detail, along with lots of examples of how to play the testing game, go to and get your copy of “THE Man’s Guide to Great Relationships and Marriage.” What you’ll save on furniture the first time it comes up will more than pay for the book! Just kidding! Seriously, it costs less than a good meal for two, and any time you can throw a few dollars and a little time at a problem and watch it go away, that’s an offer you simply have to take!

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

Sunday, September 12, 2010

Reader Responses to "The Matador Walk" and Expecting Good Things for a Great Relationship or Marriage

Once again, a student rises to become the teacher, pointing the way to success in all things, including relationships and marriage...

I received this e-mail several days ago. Rick is one of my brightest and most motivated readers, and it's just his nature to hawk something when it works, so excuse the brazen plug for my book. He's results-oriented and achievement-driven, and I can think of very few of you who present such a great example for the rest to follow, so "brazen plug" and all, here's Rick again, commenting on my September 11, 2009 edition about expecting success in your relationship in order to achieve it -- read and learn:

Hey David,

You have no idea how dead on you are with this particular newsletter. This is one of the greatest secrets of life, and for Marcus's sake, I hope he benefits from that revelation.

When you mentioned Maxwell Maltz and his book Psychocybernetics, that really struck a chord with me because I recently read that book, and it's a part of my library. That book is pure genius, and I'm not surprised you met him.

Let me tell you what happened to me: On Saturday, I got a message saying that my temporary work assignment was ending effective immediately. I admit, it was a blow, but I kept my emotions in check. On Monday, I went to my recruiters office to talk about the situation. She was sorry that it happened, never saw it coming, and said she could send my resume to another company, and I told her to do it [showing authority].

Yesterday I hit the online job boards and called other recruiters on job placement. This morning I talked with the recruiter I spoke with on Monday, expecting her to give me some good news. As it turns out, she set up an interview for me next Tuesday. She also said they usually start people right away and I negotiated a higher salary than my last assignment.

Like your newsletter said, I walked the matador's walk, seeing myself already victorious and I was. Whether it's my job, or any other part of my life, I can sum this up in three simple words: I heal fast. If anyone's reading this and hasn't yet purchased David's book, or is sitting on the fence, I'm telling you: get it NOW. Learn it, love it, & LIVE IT.

Live strong, be well, laugh often, and love much.


When you expect good things, your confidence carries you through and inspires others, including irate spouses, to work with you instead of against you. It's really just that simple. Stop by our forum,, and listen to what the women their have to say about the men in their lives, and how big a part confidence plays in not just attraction, but how they get along in general. It’s a real eye-opener.

There's not a lot I could add to that if I tried, so today I'll just let the student be the teacher and leave you to ponder the lesson. And if you decide to take Rick's advice, start at with your copy of "THE Man's Guide to Relationships and Marriage."

In the meantime, live well, be well, and have a wonderful day!
David Cunningham