Saturday, October 03, 2009

BE a Man! Just Looking the Part Isn't Good Enough to Fix a Relationship or Marriage

As we see in this woman’s letter, just looking the part doesn’t get the job of creating attraction done, even when it’s somebody famous. You have to BE attractive, not just put on the act of being attractive.

It’s time to talk about the appearance and effects of wussitude again, and I’ve tried several times to write a new newsletter that clearly and thoroughly covers the issue better than an existing one, but the truth is that no attempt to date has really done as good a job as the original and I really don’t think it can be done, so we’re going to revisit it instead. You’ll see what I mean.

The following was first broadcast two years ago today, on October 4, 2006, shortly after the premier of “Gene Simmons, Family Jewels” and from what I’ve seen, things have not improved much (if any) in Gene’s world in the time that followed. Frankly, I’d love to do a season of me turning Gene around and making him the alpha male that he projected on stage in KISS’s heyday! But without further ado, here we go:

I am in mourning. No, not really, just severely disillusioned. Many of you may remember Daphne, a member of my support team. She has alerted me to a disaster:

Hi David,

You gotta see this! Gene Simmons – yeah, the guy from KISS – has his own TV show now, called “Gene Simmons Family Jewels” and it’s a reality TV thing about him and his family. Brace yourself! The God of Thunder of the rock and roll world is a first class wuss!

I’m not kidding! His wife runs all over him and then laughs at him! My friends and I were watching this while having drinks on our girls’ night in, and I still can’t believe it. She bought a horse for their daughter, and parked it in the front yard of their Beverly Hills mansion! There it stood, crapping all over everything, when he came home, and he spent half the show trying to get somebody else to do something about it, and finally paid this woman a thousand dollars to put the horse in a trailer and haul it off! She’s laughing at him the whole time.

Then there’s a scene in their bedroom, where he makes a kind of a cute comment about riding her, trying to segue into sex, and she’s reading “Elle” magazine and tells him not to bother her that she’s shopping, and he knows he’s not to bother her when she’s shopping. It was disgusting!

We must have talked about that show for hours, and none of us can believe how much of a wuss he is. You know we all grew up with KISS and did the whole KISS Army thing, dreamed about what he did with that tongue, and all the rest, and now I’m just going to have nightmares about him yelling for his daughter to come scoop the horse poop. I’m crushed.

Maybe you can help him. He certainly needs to read your book, because his wife is really working him over. She’s acting so disrespectful it’s literally sickening to watch. It’s like she’s trying to push him to the point that he’ll stand up and be a man and punishing him because he won’t. It’s a sad day. A rock and roll icon has fallen.

He’d better do something fast, because on the show they took him to do something with Indy cars, like a spokesman or something, and nobody’s going to respect him if this show keeps going the way it is. Even my husband said, “God, why doesn’t he say something to her instead of just taking that crap?” Well, I guess that’s not so much a surprise. He’s nothing like the wuss he was when you started working with us.


Well Gents, what can we divine from this report? The most obvious and important thing is that the alpha male mystique that Gene Simmons created on stage and in the media “back in the day” and which endured for decades was obliterated in a matter of minutes, maybe even seconds, as these women saw him being walked on by his wife.

It can happen that quickly to any of us. Think about it. If it can happen to a rock star, and I mean an icon of the pinnacle of male sexuality on stage, it can damned sure happen to any of us. All it takes is a wrong move or two, or a wrong word or two, and all of a sudden somebody else is wearing the pants in the family.

Could this happen to you?

Has it already?

Do you know what could bring it on, or what could prevent it?

Do you know what to do to quickly recover if you ever do have a weak moment and screw up?

Answer these questions honestly, starting with a “YES” for the first question…and the odds are that if you’re reading this, the answer to the next three are “NO,” “YES,” and “YES,” so what are you going to do?

I can help Gene (and in fact, if anybody knows how to get in touch with him through his web site or other means and refers him to me, I’ll cut you a share of anything I make from working with him for your referral! -- Men will respond much more quickly to “Dude you gotta see this!” than “Dude, I can help!”) and I can help you, too. I’ve helped people in far worse shape, and have their e-mails and their gratitude to prove it. So how do you start?

Easy! Go to and download your copy of "THE Man’s Guide to Great Relationships and Marriage" and read it, learn what you need to know, follow the few very simple instructions, and watch what happens as your understanding and awareness grow. Then enjoy being one of us very few men who really know what women want, especially our own partner, the one that matters most, and enjoy your new life!

In the meantime, live well, be well, and have a wonderful day!
David Cunningham

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